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Master PR Measurement

As a PR pro, you don’t ask if you should measure public relations. You ask how. Zoetica founder Kami Huyse has the answer.

Join Kami’s special Measurement Week webinar on Wednesday, September 17 at 2 p.m. ET to learn how to create a PR measurement strategy for your business. Doing so will ultimately increase efficiency and staff productivity, empowering PR pros to have the time to build relationships and craft more intelligent pitches.

Kami will share:

  • Five approaches to social media measurement
  • How to calculate ROI and other important metrics
  • How best to utilize the Barcelona Principles (guidelines to measure the efficacy of PR campaigns)
  • Real-life case studies to inform your measurement strategy

Ready to calculate and report your PR success? Register now!

About the Speaker:

Kami Huyse is an award-winning communicator and keynote speaker who consistently ranks in top social media and PR influencer lists. Kami founded Zoetica Media and helps high-profile companies and nonprofits with communication and social media strategy and measurement.

Join Kami Huyse for a
FREE Vocus webinar on
Wed, Sept. 17th, 2:00pm ET

120,000+ Vocus users. This is what they’re saying.

Cision is a leading provider of public relations software that enables professionals to plan, execute and measure influencer-oriented campaigns in one integrated platform. Communication professionals use Cision to access the world’s largest pitchable media and blogger database, distribute press releases, manage influencer outreach, measure social media activities, and analyze the effectiveness of campaigns. Cision, which recently combined with Vocus, also represents the Gorkana Group, Visible Technologies, PRWeb, Help a Reporter Out (HARO) and iContact brands. Headquartered in Chicago, Cision has over 120,000 customers and maintains offices in Canada, England, France, Germany, Portugal, Sweden, Finland and China. For more information, visit www.cision.com or follow @Cision on Twitter.

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